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9 SEPTEMBER 2013

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Article from BTNews 9 SEPTEMBER 2013

Airport codes

If you get your website right in the first place there is little need to modify, certainly just for the sake of it.  BTN does not normally cover new/revised web sites and now we have two in one issue. (see Gatwick’s new website in this issue).

First launched 10 years ago, and now with its own downloadable mobile app, World Airport Codes claims to attract more than 20,000 unique visitors each day.

Taking feedback from users, the site has now been modernised by its developers, Fubra, and the search facility has been simplified to provide easier usability.

Anyone interested in facts and figures about airports, as well as those with practical needs such as locating nearby hotels, booking car parking or checking out destinations, now have an even larger wealth of data at their fingertips through World Airport Codes.

“Coming up with a new design was relatively easy, but with nearly 10,000 airport pages to complete with data, creating and adding more information about airports proved a more difficult task”, explains Fubra’s Head of Product, Hannah Bird.

Fubra worked with several partners, including Sixt, Avis, Marriott, Hilton, Shuttlefare and Resorthoppa, who were able to supply data about airports and related information.  Fubra then designed a programme, called Travel Wizard, to collate and automatically assign content to relevant pages on World Airport Codes. www.world-airport-codes.com

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