17 SEPTEMBER 2012

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Article from BTNews 17 SEPTEMBER 2012

JAL product launch

Narita Tokyo to London in January has been chosen for the launch of what Japan Air Lines calls its “All new product launch”.  This announcement comes days after JAL launched one of the most successful IPO in Japanese corporate history, raising $8.4bn.  In January 2011 the company filed for bankruptcy protection.

Under the collective theme "Welcome! JAL New Sky", 13 of its Boeing 777-300ERs will be completely revamped in all four classes.  First Class passengers will be accommodated in individual suites, flat-bed and featuring 23” wide TVs.  In Business Class 23” screens will be the norm too; again flat beds, perhaps not so luxurious.  Premium Economy clients get a 42” seat pitch and a 12.5” screen, whilst those in Economy have a 10.1” screen and 34” of space between rows.

In the new JAL “Kitchen Gallery”, Premium Economy and Economy Class customers will enjoy a wide range of seasonal delicacies from throughout Japan as well as JAL's popular "AIR Series" of innovative meals created in collaboration with well-known Japanese restaurants. www.jal.com

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