7 MAY 2012
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Durham Tees Valley Airport, its official title, is to embark on a marketing campaign supported by major operator, KLM, who offers a three times daily service to and from Amsterdam.
The promotion is one of the first initiatives since the announcement in February that Peel Investments (DTVA), a wholly-owned subsidiary of the Peel Group, acquired the majority shareholding in the airport, securing the continuation of operations and business at the airport.
Airport Chairman Robert Hough explained: “We all recognise that one of our most important assets is the long-standing commitment of KLM to Durham Tees Valley and the importance of their service to the area’s economy.
“That is why, as one of our first priorities, we have worked with the airline to develop a joint marketing campaign aimed at highlighting that, wherever you want to be in the world – whether for business or leisure – you can get there with KLM from Durham Tees Valley.”
Added Vincent Kas, Commercial Director for Air France-KLM UK and Ireland “KLM has historic ties with the region that hark back to 1974. The new ownership of the airport means a renewed partnership with KLM and local stakeholders which will further consolidate KLM’s leading position in the North East.” www.durhamteesvalleyairport.com
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