23 JANUARY 2012

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Article from BTNews 23 JANUARY 2012

Travelodge expansion

Claimed to be the UK’s fastest growing hotel company, Travelodge will open 41 hotels (3,610 rooms) this year.  These new properties, at an investment of £246m, will boost the company’s estate to 537 hotels and over 39,000 rooms.

Eleven of the 41 new Travelodges are located in London – further cementing the company’s position as the largest hotelier in the capital.  Included in these openings is Travelodge’s 500th hotel at Stratford which is scheduled to be unveiled this February.  Half of these London properties will be open before the end of July, including London Greenwich and London Excel Centre.

Guy Parsons, Travelodge Chief Executive, said: “The demand for good quality budget accommodations is growing at such pace across the country, that we have added 146 new UK locations to our target requirements list.  Therefore we can build more hotels in the locations where consumers need them.

Our ability to raise finance means that we are able to move quickly when other companies remain strangled by red tape.  This, coupled with our ability to be flexible and innovative in terms of the development schemes we can undertake, ensures we are in a very strong position to achieve our growth target of having 1,000 hotels by 2020.” www.travelodge.co.uk

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