12 DECEMBER 2011
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Whilst the Australasian Virgin carriers are now branded as one, an interloper, of sorts, has arrived. Virgin Samoa is a new brand and livery for the country’s national airline with the Pacific island itself assisting with the launch. Chief Executive Officer of Virgin Samoa (formerly Polynesian Blue), Mark Pitt, said: “The new brand and aircraft livery delivers a fresh, contemporary and sophisticated look, consistent with its partner Virgin Australia.”
The Hon Tuilaepa Sailele Malielegaoi noted: “Our vision when entering our Polynesian Blue joint venture in 2005 was to create a national airline that would be financially strong and that would provide growth opportunities and financial stability for our country. We have achieved these goals.”
“Today our vision is to bring a new level of service and style to our guests as we partner in the evolution of Virgin Australia. This name and branding provides a new level of professionalism for our national airline; a new style; of which the people of Samoa can be proud.”
Virgin Samoa is owned 49% by the country of the same name. Its single Boeing 737-800 flies to Auckland, Brisbane and Sydney from Faleolo International Airport in Samoa. www.virginsamoa.com
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