31 OCTOBER 2011
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Whilst the more glamorous First and Business Class seats get the media exposure it is those at the back that actually make for the big volume. German company Recaro are rightly patting themselves on the back for resounding success in the “Focus Open – International Design Award Baden-Wuerttemberg” competition.
The outstanding design quality of the new Recaro BL3520 Economy product convinced the panel of experts to choose the seat for top honours in the “Transport/Traffic” category.
“This award is widely recognized in the design community and clearly shows us that we have created a product that is consistent in many respects – not only in terms of quality, lightweight engineering and passenger comfort, but also in design,” explains Recaro Aircraft Seating CEO Axel Kahsnitz. “The acclaim from the expert judges is all the more rewarding, because we want to stand out from the competition with the Recaro design of our seats. Our engineering department focuses on ‘ingenious design’ with a strong emphasis on functionality, ergonomics and customer benefits. We see awards like this one as an acknowledgement of our work. They also serve as an incentive to continue along the same path.”
Lufthansa is one of the airlines that have taken the new seat. www.recaro-as.com
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