9 MAY 2011
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Airports around the world from time to time like to change their name for what is normally called a “marketing challenge”. Sometimes it works and sometimes it is just a question of highjacking a name. When Doncaster evolved and called itself “Robin Hood”, East Midlands, in what seemed a fit of pique, added Nottingham (and Derby plus Leicester) plus International to the title. It is now back as East Midlands Airport (EMA).
Aéroport de Deauville St Gatien is now to be called Aéroport de Deauville-Normandie. This official name change was approved by the Conseil Supérieur pour l’Infrastructure Aérienne (CSINA), a committee under the aegis of the French Civil Aviation Authority.
The official press release with the name change however still talks about Deauville Airport and that the 2550m runway has been resurfaced with new lighting added. Managing Director Desmond O’Flynn has announced a near 50% increase in passenger throughput since a CityJet service to London City was introduced last year. The thee letter code remains as DOL. www.deauville.aeroport.fr
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