5 APRIL 2010
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VIRGIN ATLANTIC has reported a 9% increase in passengers per flight since British Airways first announced strike action back in November. The fiercely independent carrier only flies long haul, a market BA has tried to protect during its conflict with the cabin staff union. “This year we have carried about 14% more Upper Class passengers on each flight than we did over the equivalent in 2008,” a Virgin spokesperson said. “Some routes, like New York, have been an even more impressive with a 38% rise in Upper Class passengers.” March is traditionally a time of the year when traffic picks up from the weak January/February period, although the date of Easter can distort the figures. As already noted by AERBT bmi have been offering BA gold and silver card holders complementary use of their lounges, and also running newspaper adverts. www.virgin-atlantic.com www.flybmi.com
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