Article from BTNews 28 JUNE 2021
La Compagnie expands
French all Business Class airline La Compagnie, once of Luton, has announced plans to expand its transatlantic flights. 
La Compagnie operates a fleet of two A321 neo aircraft, configured with 76 fully-flat Diamond seats by Collins Aerospace.
From New York Newark, Tel Aviv will operate as an extension of the Paris routes, with a 1hr 30min stop at its Orly headquarters. Seasonal flights will commence on 21 July and run through to 31 October.
Christian Vernet, the airline’s President, said: “Over the past several weeks, we have seen an increasing demand for flights to Israel out of the United States.”
“Our 100% Smart Business Class product is the perfect fit for this high-end clientele, and we strongly believe this is an opportunity for our airline to upgrade its summer programme. Our human-sized nature enables us to be flexible and to launch a new route that quickly.”
Meanwhile a new route from Newark to Milan Malpensa will launch on 29 November.
Vernet said: “In a post Covid-19 era we anticipate a lower demand on our New York – Paris route, therefore we need to diversify our destinations offering and look for alternative routes for our second aircraft.”
“Nice and Tel Aviv are a great combination for the summer season and Milan is a strong long-term route with a balanced mix of business and leisure passengers travelling throughout the year.”
La Compagnie’s Paris Orly –New York Newark route resumed on 12 June, with the carrier stating that the first four flights achieved a 100% load factor. Service is currently twice weekly, increasing to four flights per week from July, five weekly flights from August, and daily from September.
The carrier received a €10m state-backed loan in June 2020 as a result of the Covid-19 pandemic, and secured a second €10m loan earlier this month, “in addition to an undisclosed ‘significant’ capital injection from its shareholders.”
www.lacompagnie.com/en
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Tim Procter, United Kingdom
I cant quite see how an airline "expands" when it simply changes the route an aircraft flies?