African airline raises profile

FLY540 (pronounced Fly Five Forty) is launching a new sales campaign aimed at getting more UK passengers onto its low cost services throughout East Africa.  The airline,  established in 2006, is backed by the giant UK-based investment and mining conglomerate, Lonrho Plc.  It serves nine airports in Kenya as well as to 11 international destinations, mainly in East Africa, including the island of Zanzibar.  The airline plans to upgrade its present fleet of ATR 42 aircraft to ATR 72 and has recently acquired a Canadair CRJ-200 regional jet. www.fly540.com

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