Article from BTNews 20 MARCH 2017
Meals war hots up
Two more carriers joined the battle over inflight catering last week with Cathay Pacific planning to test the dine-on-demand concept on London flights throughout May and American Airlines to offer free meals on some US coast-to-coast flights.
Cathay’s dine-on-demand idea allows Business Class passengers to select items from an enhanced menu and choose when they want to eat them. It will be offered on the Hong Kong – Gatwick route on Flights CX343/CX344 from 1-31 May.
The trial will then be moved on to the Hong Kong – Chicago route on flights CX806/CX807 from 1-30 June while the airline assesses it for possible introduction to more of the international network later in the year.
Singapore Airlines and Qantas are among airlines offering the service to premium passengers, with Qantas also offering it in international Economy Class.
At American, free meals are to be served from 1 May in the Main Cabin on the airline’s trans-continental Airbus A321T service on flights in both directions between Los Angeles and New York and between San Francisco and New York.
Depending on time of day, passengers will be offered continental breakfast or a boxed meal with a sandwich, crisps and dessert. The menu also includes a vegetarian option and a fruit and cheese plate.
Cathay profits tumble – see this issue.
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