26 OCTOBER 2009

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Article from BTNews 26 OCTOBER 2009

Accor develops new brand

PULLMAN is a name perhaps not familiar to the current travelling generation but was the signature brand of many first class train carriages around the world for a long period (as Hornby train set users will testify).  It is now making a comeback under the aegis of its registered owner the International French hotel group Accor.  An upscale lodging, but not competing with Accor’s Sofitel, there are currently 43 Pullman hotels in 16 countries around the world with a target figure of 300 over the next few years.  In London the search is on for a suitable property, which could mean rebranding and upgrading an existing site such as the Novotel St Pancras.  Pullman’s latest and flagship property is the three-year-old former AB Skipper Hotel, Barcelona, overlooking the Olympic yachting marina.  ON TOUR will feature Accor in a forthcoming issue. www.pullmanhotels.com

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