15 AUGUST 2016
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In another pace-setting IFE development, live TV is being introduced this summer by Virgin Atlantic on board its Boeing 787 Dreamliners, with three channels – Sport 24, BBC World News and CNN International – leading the way.
Passengers who want to keep up to date with what’s happening can access the service at no extra cost on their individual seat-back screens or via their own devices, using on-board wi-fi.
Virgin's statement lists a wide array of sports that are being shown including the Rio Olympics, Premier League and Champions League football, fixtures from the US National Football League and National Basketball Association, tennis, Formula 1 racing and major golf tournaments.
Virgin says all 13 of its Dreamliners will be equipped for the service “by the end of the year”.
Executive vice president Jill Brady said: "We know staying up to date with current affairs and sporting events is really important to our customers and it's fantastic we can now offer them the opportunity to view content live."
Virgin says it will offer wi-fi connectivity across all its aircraft by summer next year.
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