Starwood Tribute Kings Cross

The outstanding Great Northern Hotel, Kings Cross, has become the first Starwood Tribute Portfolio Hotel in Europe. (see  BTN  20 May 2013)

Launched this past April as Starwood’s 10th brand, Tribute Portfolio is a collection of outstanding independent hotels and resorts, promising owners and guests alike the ability to “Stay Independent.”  The signing of the Great Northern Hotel – a historic King’s Cross London landmark – is a significant step in the global roll-out of Tribute Portfolio and its non-franchise appeal.

“Since our launch in 2013, the Great Northern Hotel has become one of London’s finest boutique hotels,” said Jeremy Robson, the hotel’s owner. “The restoration of the property was a dream of mine for many years, and together with my excellent team, I am incredibly proud to have created something of real value: a London landmark serving both visitors and Londoners alike.  Our award-winning hotel joins Tribute Portfolio and the prestigious Starwood collection.  We are looking forward to building on our success with this powerful brand whilst maintaining everything that makes the Great Northern Hotel a unique and much-loved property.”

Originally opened in 1854 as the first of the new generation of Victorian railway hotels the Great Northern offers 90 rooms, a ground floor bar and the popular Plum + Spilt Milk restaurant.   www.starwoodhotels.com/tributeportfolio

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