29 JUNE 2015
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Heathrow Airport and BMW have joined forces to launch the ‘Try a bike on us’ campaign to get more of the 16,500 airport staff who live within three miles of the airport to ride to work instead of driving.
Until the end of August, workers at the airport can borrow either a BMW electric Cruise e-Bike or a Standard bike for two weeks free of charge via the airport’s Heathrow Commuter Team.
The electric cycle assists the rider so they do not have to provide 100% of the effort to ride. Heathrow will also provide regular cycles for those who are confident they can undertake the physical challenge of the ride, along with helmets, safety jackets, locks and lights as part of the trial.
The airport says it is committed to reduce the number of airport colleagues that drive to work and in the last five years has decreased single occupancy car journeys to work by over 10% from 61.4% to 50.9%, and ensured a quarter of staff use a bus to commute to work every day.
Heathrow says that it is working with the local boroughs to support the wider West London Cycling Strategy. Will the newly elected MP for Uxbridge and South Ruislip, Boris Johnson, use a bicycle for his next flight? www.bmw.co.uk/en_GB/topics/owners/lifestyle/bikes-equipment.html
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