27 OCTOBER 2014


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Article from BTNews 27 OCTOBER 2014

Addis adds Ramada

Wyndham Hotel Group, has announced the signing of a management agreement for its first property in Ethiopia, the 136-room Ramada Addis.

Opening in the first half of next year, Ramada Addis will offer 128 guest rooms and eight suites, ideally located on a major transport route linking the city centre with Addis Ababa Bole International Airport.
While the company was historically focused on franchise contracts within Africa, much of Wyndham Hotel Group’s recent growth has been fuelled by the company’s strategic decision to expand its management services into the region.
“Not only can we offer diverse branding solutions through our spectrum of hotel brands and strong onward distribution through our sheer global scale, we also offer owners the flexibility of either franchise or management contracts,” said Bani Haddad, Wyndham Hotel Group’s Regional Vice President for the Middle East and Africa. 

Wyndham Hotel Group’s existing portfolio on the continent includes five hotels and 819 rooms operated via franchise agreements under the Ramada and Hawthorn Suites by Wyndham brands across Ghana, Morocco, Nigeria and Tunisia.  The group’s pipeline now comprises of two hotels in Kenya, one each under the Wyndham Hotels and Resorts and Ramada brand flags, two Ramada hotels in Tanzania and a further Ramada hotel in Nigeria.  www.wyndham.com

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