13 JANUARY 2014

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Article from BTNews 13 JANUARY 2014

Monarch Airlines’ new MD

Following the resignation of Kevin George last year, another former British Airways executive has been appointed Managing Director of Monarch Airlines, Andrew Swaffield.  Monarch Group Executive Chairman Ian Rawlinson has run the airline over the last few months whilst a replacement was sought.

Andrew Swaffield, who was MD of BA’s Airmiles subsidiary, which became Avios after the airline’s merger with Iberia, will start on 1 April.

Swaffield has nearly three decades senior experience in travel and commercial airline business.

After leaving Thomas Cook he headed BA’s leisure sales operation in the UK, which included its travel agency and tour operating businesses.

Rawlison said: “Andrew is very well qualified to deliver Monarch’s commitment to providing superior customer experience and value to its airline customers.”  Monarch calls itself a scheduled holiday airline. www.monarch.co.uk

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