21 FEBRUARY 2022
© 2022 Business Travel News Ltd.
The first in-flight movie was in 1921 on Aeromarine Airways, showing a film called Howdy Chicago to its passengers as the amphibious aeroplane flew around Chicago.
Eva Air of Taiwan has now introduced, 100 years later, digitized books and magazines for passengers’ inflight reading throughout its global network.
BTN does not know if this is a first (readers comments welcome).
A brand-new 'EVA e-Library' service is available now for passengers to download widely read newspapers and magazines on their mobile devices before boarding and after arriving at their destinations. An alternative is the Aspire Lounge Press Reader service which can be accessed prior to boarding and used in the same way.
“Climate change and environmental protection practices are a critical concern for all of us,” said EVA President Clay Sun. “EVA accelerated development of its digital reading services to not only expand inflight reading material selections and boost Covid safety but also to protect our environment. We launched our EVA e-Library to meet the high standards our passengers expect from us and deliver another automated service, consistent with the contact-free check-in and limited-interaction boarding we have been piloting while Covid is upending the travel industry”.
International EVA Air and UNI Air passengers can download publication content to their own mobile devices from 48hrs before until 24hrs after their scheduled departures.
Content available to each passenger is based on their infinity MileageLands card tier or cabin class. For example, Diamond Card frequent flyers can access as many as 20 different newspapers, magazines, books and periodicals while Business Class passengers can choose from ten. In addition to those publications offered to all frequent flyers and cabin classes, passengers can buy additional reading materials.
All comments are filtered to exclude any excesses but the Editor does not have to agree with what is being said. 100 words maximum