29 MARCH 2010
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OMAN AIR, based at Muscat, and the last of the old Gulf Air conglomerate to step out on its own, has become part of a strong Sultanate of Oman marketing push into Europe this summer. Last autumn the airline introduced services to Frankfurt (4 flights per week), Munich (3) and Paris (4), complementing the Heathrow flights which commenced in November 2007. Branded “Now is the Time”, the campaign aims to encourage visitors to Oman, by offering high quality, week-long accommodation and return flight packages to the Sultanate over the summer months. The collective promotional drive links Oman Air and The Ministry of Tourism with the IHG Group, Shangri–La, Radisson Blu, Grand Hyatt, Chedi, Al Nadha Resort and Spa and Park Inn. Last year the airline introduced flat bed Business Class seats, said to be the widest available, on its newly delivered Airbus A330 aircraft. See Gulf Air above. www.omanair.aero
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