27 JANUARY 2020


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Article from BTNews 27 JANUARY 2020

Technology takes the stage

Back for its 17th year, Travel Technology Europe (TTE) moves into London’s Olympia on 26 February for two days. The event is co-located with the Business Travel Show and a free entry badge gives access to both gatherings.

Among topics to be aired is the question whether AI and voice retain their crowns as the tech destined to have the biggest impact on the future of the industry, or whether 2020 will herald a change in focus to more emerging, transformative technologies.

The show will also for the first time host Phocuswright Battleground: EMEA, with six start-ups pitted against each other for the chance to compete in Phocuswright Summit: EMEA in Amsterdam later this year.

Visitors will be able to watch competitors demonstrate the newest ideas in travel technology in front of an uncensored and often ruthless panel of judges.

There will also be three keynote sessions across the two days of the show, led by IBM’s European leader of industry and cognitive solutions, Thierry Gnych, on the AI debate as companies embrace machine learning and other AI technologies.

Registering as a visitor for TTE gives access to both days of the show, a personalised online diary tool to pre-arrange appointments with exhibitors, 90-plus innovative travel and marketing technology providers, 42 conference sessions.



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