Delta backs seat-back IFE

Seat-back inflight entertainment has been given a vote of confidence by Delta Air Lines after the company installed its 600th aircraft with the system ahead of schedule.

The airline says the system gives "more passengers convenient and free access to films, music and more". Senior vice-president and chief marketing officer Tim Mapes said: “We continue to invest in seat-back screens because passengers continue to tell us they’re important.

“With this system, passengers don’t have to choose between using their phones or watching a movie. Whether working, relaxing or a little bit of both, we want to give them the ability to choose and make the most of their time inflight.”

Delta claims to offer passengers more aircraft with seatback entertainment than any airline. The Delta Studio system is free to all customers in all cabins with content ranging from best picture nominees during awards season to having nearly all the top-grossing box office hits soon after they hit cinemas.

The in-flight entertainment system currently offers more than 300 films, including around 80 foreign titles; 550 TV show episodes; 12 channels of live satellite TV on select flights; more than 2,500 songs, and a selection of podcasts and games like in-flight trivia.

www.delta.com

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