Gulf Air's new strategy

GULF AIR has unveiled a future growth strategy with the intention of turning the company into a commercially sustainable business by 2012.  Whilst probably the longest established airline in the region Gulf Air has gone through difficult times of recent, mainly due to the establishment of a number of city state carriers in the region promoting their own hub.  In a strategic move the airline will expand its operations into over 20 new destinations in the Middle East, Africa, Asia and Europe, but at the same time suspend up to 15 other routes and close a number stations that are not profitable.  This will include Bangalore, Hyderabad and Shanghai.  The fleet composition will focus primarily on narrow-body aircraft and regional jets. www.gulfair.com

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