Article from BTNews 23 MAY 2016
Emirates’ new seat is a hit
The latest-generation Business Class seat to be fitted on Emirates Airlines’ Boeing 777s has proved a big hit with visitors to this year’s Arabian Travel Market (ATM) in Dubai.
The airline says the design and shape of the seat, which was unveiled for the first time at ITB Berlin in March, were inspired by the interior of a modern sports car, with prominent diamond-stitch patterns embossed in light-grey leather.
It includes an ergonomically-designed headrest, a new seat pitch of 72in which can be moved to a fully-flat sleeping position – and a mini-bar.
The seat also incorporates one of the industry’s largest personal TV screens at 23in, along with other industry-leading features such as the ability to stream personal mobile content.
IFE controls are contained in a touch-screen tablet that fits in a console near the screen. Lighting in the seat area has also been upgraded to assist reading and relaxation.
All newly delivered Boeing 777s after the arrival of the first aircraft in November will have these new seats on-board. The seats are manufactured by the US-based B/E Aerospace.
Emirates will retain its current 2+3+2 layout in the B777, as well the total number of Business Class seats per aircraft at 42.
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